If you are planning to create a website for your business, the first question you probably have is: “How much will it cost?” Often, the answer to this question is vague—”It depends.” While this answer is technically correct, it’s not very helpful for the client.
In this article, we will discuss in detail the factors that determine the price of a website in Georgia and what budget you should plan for different types of projects.
Factor #1: Website Type — The Main Price Determinant
Not all websites are the same. Their complexity and functionality directly affect the cost. Let’s look at the three most common types:
Landing Page
- Purpose: To quickly and effectively present a single specific product, service, or event. It consists of one main page.
- Functionality: Includes a contact form, social media integration, and a responsive design.
- Approximate Price: In Georgia, the price for a landing page typically starts from 300 GEL.
Corporate Website / Catalog
- Purpose: To provide a comprehensive presentation of the company, detailed descriptions of services, and information about the portfolio, blog, and team.
- Functionality: Includes up to 10 internal pages, a content management system (CMS), a blog, a photo/video gallery, and basic SEO optimization.
- Approximate Price: The cost of a corporate website starts from an average of 1600 GEL.
E-commerce / Online Store
- Purpose: To sell products online.
- Functionality: Product catalog, a simple ordering process, integration of online payment systems from Georgian banks (TBC, BOG, Liberty) and installment plans, and discount coupons.
- Approximate Price: The price for developing an online store starts from 2500 GEL and increases depending on the complexity of the functionality.
Factor #2: Design — Template or Custom?
- Template Design: A more budget-friendly and quicker solution, but it will do less to distinguish you from competitors.
- Custom Design: Created specifically for your brand, taking into account your goals and user behavior. It is more expensive but much more effective in the long run.
Factor #3: Additional Costs to Consider
Besides the initial development cost, there are also annual expenses:
- Domain: Your website’s address (e.g., mybusiness.ge).
- Hosting: The server where your website’s files are stored.
- Technical Support: Ensuring the security and updates of your site.
Conclusion
Investing in a website is an investment in the future of your business. When choosing a price, think not only about how much it costs to build the site but also about the value it will bring you.
